While cloud computing and IBM Power systems have been employed for years, their use on a massive scale is only in its infancy. What is the state of the industry? What does the future of cloud storage hold? How can businesses harness the power of cloud storage and cognizant computing to maximize ROI? Eric Herzog, among the IT industry’s foremost visionaries on the evolution and future direction of storage technology, promises to enlighten on these and other compelling topics, and how IBM — teamed with Secure Infrastructure and Services — can help firms to maximize the cloud’s potential for greater profitability.

The IBMi User Conference, which is sponsored by IBM, Hamway Software, SIAS and a select group of technology companies, will be a hotbed of networking and information sharing, with a host of presentations that promise to engage and pique the interests of anyone championing the IBM i platform. The participation of Mr. Herzog is a coup of sorts; as one of the world’s preeminent cloud-storage experts, he is widely respected for his insights into evolving storage technologies and how businesses and IT managers can capitalize on these advances to remain agile and competitive in a rapidly changing business landscape. With cloud and cognizant computing presenting challenges and opportunities, Mr. Herzog will present his vision for the cloud, where the industry is heading, and how IBM and SIAS can help customers to position their business where it needs to be in order to compete in the new technology landscape.

Mr. Herzog is infinitely familiar with the industry, where it’s been, and where he expects it to go. His credentials are unimpeachable. He is Vice President, Product Marketing and Management, IBM Storage Systems and Software Defined Infrastructure at IBM. In this role, he is responsible for worldwide product marketing and management for IBM’s award-winning family of storage solutions, software defined storage, integrated infrastructure, and software-defined computing. Mr. Herzog’s experience includes over 30 years of product management, marketing, business development, alliances, and sales in the storage software, storage hardware, and storage solutions markets. He has managed all aspects of marketing, product management, sales, alliances, and business development in both Fortune 500 and start­up storage companies.

Prior to joining IBM, Mr. Herzog was Chief Marketing Officer and Senior Vice President of Alliances for all-flash storage provider Violin Memory. He was also Senior Vice President of Product Management and Product Marketing for EMC’s Enterprise & Mid-range Systems Division, where he held global responsibility for product management, product marketing, evangelism, solutions marketing, communications, and technical marketing with a P & L over $10 billion. Before joining EMC, he was Vice President of Marketing and Sales at Tarmin Technologies.

At IBM Mr. Herzog has also held Vice President Business Line Management and Vice President of Marketing positions at the company’s Storage Technology Division. There, he had P & L responsibility for the over $300 million OEM RAID and storage subsystems business, and at Maxtor (acquired by Seagate). In addition, Mr. Herzog has held Vice President positions in marketing, sales, operations, and acting-CFO roles at: Asempra (acquired by BakBone Software); ArioData Networks (acquired by Xyratex); Topio (acquired by Network Appliance); Zambeel; and Streamlogic.

Mr. Herzog holds a B.A. degree in History from the University of California,
Davis, where he graduated cum laude, studied toward an M.A. degree in Chinese History, and was a member of the Phi Alpha Theta Honor Society.

Don’t miss this evocative and inspiring presentation. Brad Askew and Chuck Paolillo from SIAS will also be on hand at the conference. Talk to your SIAS representative about the future of cloud storage and how to bring the future of cloud and cognizant computing to your business today.

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